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Episode 64 – Marketing The Neighbor Archetype

Brand Archetypes
Brand Archetypes
Episode 64 – Marketing The Neighbor Archetype
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We’re usually pretty upbeat and easily excitable in our podcasts.  Today, we’re going to ratchet it down a couple of notches…. We’re going to take a chill pill and take it easy. Maybe chillax a bit. Are you ready?

For a refreshing on what the Neighbor is all about check out these resources:

The Neighbor Page

Blog: The Neighbor Archetype: EVERYONE BELONGS

Episode 16 – The Neighbor Archetype (overview)

Join Kevin and Amy as they discuss the big ideas of being a Neighbor brand and how that might look in your marketing.

The Neighbor Archetype is:

  •  EASY GOING
  • REMOVES CHAOS
  • EASY TO UNDERSTAND
  • BUILDS RELATIONSHIPS
  • USE PEOPLE IN IMAGERY 
  • TRUST IS BASED ON FAMILIARITY

Are you a Neighbor Brand?

Let’s find out! Take our FREE Brand Archetype Questionnaire!

 

Kevin & Amy

Kevin Skarritt and Amy Zander are the co-creators of the Brand Archetypes podcast and co-authors of the book by the same name. Explore the world of Brand Archetypes and find out how they can transform your company!

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