These are definitely strange times we are living in and it would be weird if we didn’t talk about how the worldwide Covid-19 pandemic has impacted how we are doing business AND how we are marketing our businesses.
This is not a political discussion, but rather a look into how businesses are dealing with the pandemic from a marketing and operations standpoint.
It is important to stay on brand while pivoting and alerting your clients and customers of any changes.
Join Kevin & Amy as they discuss things to consider and be aware of, as well as avoiding “News Jacking.”
Plus, Amy throws her 2 cents in the ring regarding the term “The New Normal.” Find out if she is YAY or NAY for it.
Don’t have an Archetype Yet?
UP Next: Episode 33 – Your Brand and That New Car Smell